Showing posts with label digital art. Show all posts
Showing posts with label digital art. Show all posts

04/06/2017

Primer/Worshop during Cell Urself

I've forgotten what these projects were called! But these happened in the early stages of the Cell Urself project. I'm not sure either of them helped my work, besides stressing me, for different reasons each. The outcomes for both are also pretty sub-par, I think I was going through a difficult patch with my work.

The first was the primer for Cell Urself, designed to get us thinking about things that were important to us. Again, that was a strange one and I really don't feel I need to consider my identity that deeply when doing illustration work- I'm a designer, not an artist. I design for other people, or a target audience, rarely for myself?

These were also pretty rushed and kinda crap- I really wish I'd used colour but I wasn't confident enough to come up with a colour scheme that would be fast enough to use, would be easy enough to encompass all the subject matters and look good all stuck on one sheet. I think I probably should have just thrown myself into it, as other students did so and their work still had a good sense of identity.








This exercise felt a bit school-level, like the first day of term with a new teacher and they're trying to ease everyone back into learning so do some learning-but-not-learning icebreaker task. I guess, any drawing is good practice but this didn't really help at all with the direction I took this project in, and to be honest I forgot I even did it.



We were then to present our work on sheets and everyone was asked to stick labels on each others' work.

I guess I have some criticisms of this exercise, somewhat tied to the general feeling I had about how Cell Urself was presented as a topic (that being commercially successful has nothing to do with personality or personal preferences, and it's healthier to separate out professional practice and individuality because we're illustrators, not artists). I don't think singular, generalised labels on someone's work are particularly auspicious to developing. I've actually heard most of the labels on here at some point or other- cute, commercial, mediocre. But I hear them from everyday people- people at cons, on the internet, friends who don't work in art, etc. They're not wrong but they're also not HELPFUL, and I expect more from a group of intelligent art students and tutors, at an institution I'm paying £9k for. Single words don't give me a good direction to work on, they just confuse me because there's no intelligent thought or expressed reasoning behind it.

Also, I didn't put any negativity on anyone else's work because I'm not about that life, ha. I don't think pitting us against our classmates is at all helpful.

Anyway, the idea of making a little "logo" for other people's work was cute and a lot more helpful- trying to summarise a "brand" without being mean or too simplistic, because art is open to interpretation and it's easier to understand iconography than it is words. Here's some I did for other people!


Because the actual images are quite broad, I went for more of a feel and then used that to pick an object I think best represented that feeling. For example, this work made me feel homely, nostalgic, maybe a little scattered, and also tropical, I guess from the colours, so I thought of a fruit bowl, how they remind me of my mum and my childhood, were always a little messy and not properly stocked and had keys and coins in them but were ultimately a friend. Also, because it's a logo, I tried to stick to something simple, two-tone with broad lines.


This work brought about a similar feeling- lots of bold prints, like you see on ladies going to church on a Sunday with the matching headress and dress, but also cute, stylish and millenial. The lemon pattern also really stood out to me as a strong piece of work, so again I tried to incorporate that into my design.

I also did an "artist statement" based on those labels I was given:

Eva might be a slick, kool motherfucker but let’s be real: cool aside, beyond the façade, this translates as apathetic and detached. So they’re not bold or real enough to admit they’re dead inside: that’s OK! It’s clear their pop, funksome work is informative enough to surmise as much. Sometimes cute, sometimes cold, maybe even a little bit political; either way, it’s all about loving that commercial, commercial, commercial people! As for the style: fans would praise how clear it can be: a well-observed, detailed and informative look with clean lines and a twist of the light ‘n’ cute manga aesthetic, still somewhat novel in Western illustration. However, those slick crits who know their craft from their craft (of the artisanal kind, that is) would be well-observed to note that much like Eva themselves, behind the classic showbiz is something very normal: nice meaning OK, but not amazing.

The second workshop was a clay workshop, and I know uni likes to do these to make you think about considering things in 3D and then back to 2D, as well as letting the students who are better at 3D have their moment, but honestly I suck at clay so much that I spend most of the time struggling to make anything half-decent and feeling dissatisfied with my work. It kinda sucks, because I really do wish I could think like this and get something out of these workshops because I know my work is very flat and I'd like to change that. This was still quite early on in the project too so I really didn't have any basis for what I wanted to do or what direction I wanted to take it in.


All of these are traight-up terrifying, I'm so sorry...




This is supposed to be a park?? In Leeds? 


Pizza from NY Fold (the best pizza in London, save maybe Franco Manca but who wants to queue tbh).

We were also asked to draw ours and someone else's sculpts:



I don't know, it was interesting trying something new but I think unless I put a lot of work into working out clay I'm never going to achieve much in these workshops, and I have other things I want to work to get better at, like my current illustration, lines of direction and making my work less flat and directionless in terms of composition, and HTML/CSS.

02/06/2017

Project: Sell Yourself / Cell Urself

This project was a follow on from the "Macro Micro Diary" task, and therefore much of it is based on aspects of that.

There's no sketchbook work for this, unless you count the contents of the diary itself, given I started these whilst doing the diary.

I wanted to do patterns because I enjoy them and I know they're a strong point in my personal work, but I never really can think of many themes.


For example, I did a Stormzy pattern based on the tiny Twitter emoji that shows up for #GSAP (his album), and the little Stormzy head I mindlessly doodled on the cup in the comic about the album. This is nice, but I think highlights one of the problems with this brief- this didn't sell well because there's very little crossover between people who like grime and people who like cutesy stuff. My actual personality and my work don't neccesarily mix?



It also seemed obvious to do some Danny Phantom patterns since a few of the comics and a lot of my personal work at the time (which is included in the project, since it's a diary thing) was related to it. I originally pastisched the art style, before realising that because it was a project relating to me as an artist rather than my love for the art style and ability to pastische, therefore redoing it in my own style and pastels.



I also did two more patterns I didn't use, not because they were bad but I didn't see them selling hugely well.


SOFT BOI is probably my favourite pattern, even though it's quite basic compared to the others. I think it has the most sense of fun and the strongest aesthetic, as well as obviously being an original idea as opposed to simply a pattern based off something I liked.

I also worked on a pattern I wanted for personal branding but which fit into this project nicely.



I'm well-versed in designing for my own personal branding and the business cards I did were relatively simple but I'm pleased with the design. I shall point out my evident fluency in being able to "sell myself" from this.

I turned these patterns into badges, mostly out of ease. I really wanted to make notebooks with them as that's both originally what I designed them for and what I thought they'd sell best on, as well as some of the patterns being too detailed to properly appreciate on a badge. Unfortunately, I barely had money for printing on the uni printers at the time, let alone a run of notebooks. However, I have a badge maker, they're pretty cheap to make and because of their low price and my style of design tending to appeal to younger audiences, as well as their functionality, they also sell pretty well as a general rule.




I also obviously designed a nice table, and brought a minimal amount of other stuff I made of my own accord to sell with it. I would have had prints up too but Roberto told my my display looked too cut off from the rest of the group (because I mean, I love and enjoy uni and I totally want to be associated with the group?? what) and for some reason I listened to him and took it down.


ALSO since I apparently don't evidence it enough, here's what my table set-up looks like for the 20+ events I do every year, as my literal, actual job!


Here's a nice picture from the Metro from Hyperjapan Summer 2016.

 

And here are some more recent events (February and May 2017 respectively).

The fair went actually went better than expected- I wasn't keen on the venue at all (it was in a police station that had been converted into an art centre) and my class can be easily split by people who don't care and people who care so much they won't listen to other ideas, but people worked surprisingly well together!

Also these are all Insta stories because my phone had no space on it no matter how much stuff I seemed to delete ahah.





The work of the other students was really diverse. The actual event was really cool and inspiring in this sense but I think after I got home, afte taking payments on behalf of other people, thinking about how intensely I was struggling with money (and always am) and how much work I put into this compared to other students, I guess it was pretty depressing. I feel like art comes so naturally to other people and no matter how hard I try, I will always be a step behind them, no matter how good my business plan. I guess part of that does come into my inability to experiement, and I guess I resent that; not having the time or money to try new things and grow as an artist.


I somewhat regret not taking a bigger role in organising because it'll probably negatively affect my grade, but after it became apparent the police station was going to be the venue, I kinda didn't want my name associated with it. That said, I helped out extensively with cleaning the venue (it was Nasty) and worked the till with a girl for the duration of the event (8hrs or so) so I did more than the average and had as much as a say as I wanted to on the layout and working (for example, stipulating that having one or two people working the till was more reliable and safer).

It was a nice and surprisingly lucrative event though, we definitely collectively impressed our tutor and made £1829.50 as a class!